Richard Dedor 3/15/22 Richard Dedor 3/15/22

The Nature of Good Advertising

Good advertising interrupts but not in the way you think it does.

Richard Dedor 3/3/22 Richard Dedor 3/3/22

A Good Way to Waste $6.5M

Richard Dedor 3/2/22 Richard Dedor 3/2/22

Marketing to the masses must focus on the emotion, the possible.

Richard Dedor 1/12/22 Richard Dedor 1/12/22

Shoppable Ads have been building momentum for years and this year is likely the year they become common-place in the shopper experience.