A Deep Dive Into Marketing Automation – Tips From a Marketing Automation Wizard
I recently gave an interview to MarTech Pulse, covering various areas of marketing automation. With my two decades of experiences, a lot has changed, but it all still comes back to the customer.
In the finance industry, we continue to see an influx of FinTech operators, which will provide incredible opportunities to disrupt the operations of the entire industry. If the MarTech arena can leverage and integrate with some of these services, it will be able to provide more value to its end consumers.